21 October-13 March 2022
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Recent News

16 Dec, 2021 /
AOTO
AOTO’s CV Series Steals the Show Turkey’s ATV Studios
AOTO’s CV Series Steals the Show Turkey’s ATV Studios
16 Dec, 2021 /
AOTO
AOTO Delivers the Largest Resolution LED Screen for Ningbo Subway
AOTO Delivers the Largest Resolution LED Screen for Ningbo Subway
16 Dec, 2021 /
RNT Rausch GmbH
Hibagon - Mobile Data Safe
Use Hibagon to overcome typical challenges associated with large data transfers like ban...
13 Dec, 2021 /
Skyworth
Amlogic and Skyworth Partner to Create Netflix Ready Fast-track Platform for Operator RDK Set Top Boxes
Reference Design Kit has been a preferred solution for many premium Pay-TV operators how...
13 Dec, 2021 /
I. Hoffmann
The IABM Young Person of the Year Award goes to employee of nanocosmos, provider of Interactive Live Streaming
The International Trade Association for the Broadcast & Media Industry, awarded nanocosm...
Ingo Hoffmann
/ 26 Oct, 2021
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TV-Spot Monitoring System and Cloud Service

TV commercials are attention-grabbing, offer plenty of scope for impressive, concise advertising messages and are designed to reach targeted audiences through their staging. In order to evaluate the strength of your own advertising message, it is equally important to analyse the media performance of your competitors. This is possible with our TV spot monitoring via our XENTAURIX Media & Broadcast Logging Systems or via our.Cloud Service.

The XENTAURIX TV-Spot Monitoring Systems or Cloud service  offers a fully automatic detection of advertisings from the booked broadcast portfolio. The advertisings are detected in near real time with the brand, display duration, TV channel title as well as available in various tabular overviews. The analysis and playback takes place as a Cloud Service, accessible via the Internet with the client-side XENTAURIX dashboard. The special feature of our TV-Spot Monitoring Service is that the broadcast content of all to be evaluated channels is completely recorded for the duration of the monitoring, including all meta data such as programme information (EPG), subtitles and teletext. This provides video monitoring of the broadcast TV-Spots, commercial breaks with the running TV programme. The dashboard can display several TV channels synchronously for analysis. Optionally, an audience rating analysis can be displayed synchronously.

XENTAURIX® Cloud Service

In the XENTAURIX data centre, more than 100 TV channels as well as a multitude of Web TV and social media livestreaming channels are permanently hosted and can be used for the TV- Spot Monitoring Service. Customized channels not included in the broadcast portfolio can be added.

Highlights of XENTAURIX TV-Spot Monitoring System /Service

  • Automatic detection, display and playback of TV spots and their commercial breaks across a wide range of TV channels, statistical analysis, search functions, can be combined with EPG and teletext information.
  • Synchronous, clear display of which TV spots ran at which time on which channels.
  • Can be combined with viewer ratings analysis.
  • Clear display in the HTML5 dashboard. The dashboards layout can be individually created and saved.
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